Athletes & Product Design (Ep.252)
When it comes to gear, how do you balance the specific needs of world-class athletes with those of average skiers and riders? In this conversation from Blister Summit 2023, McKenna Petersen (K2 athlete), Drew Peterson (Salomon athlete), Tyler Curle (Moment athlete & ski builder), and Jed Yeiser (K2 engineer) discuss exactly that, plus a whole lot more.